Five elements of business success: Difference between revisions
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::* Improves customer retention, makes you their first choice. | ::* Improves customer retention, makes you their first choice. | ||
:::* Build a product or service that sets us above the rest. | :::* Build a product or service that sets us above the rest. | ||
> All about the GUI, Fast and Elegant. | |||
==2 Adoption over monitorization== | ==2 Adoption over monitorization== | ||
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::* Once they use it they will love it - see point 1. | ::* Once they use it they will love it - see point 1. | ||
Done by providing 5 free connections | > Done by providing 5 free connections | ||
> As customer expands more licenses are needed "They become addicted to the product" | |||
> Don't care about making profit from smaller customers - make profit from big customers. Small will become big. | |||
==3 Cultivate a sustainable competitive advantage== | ==3 Cultivate a sustainable competitive advantage== | ||
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::* Product that don't get used will be dropped if no value is seen. | ::* Product that don't get used will be dropped if no value is seen. | ||
:::* Try not to produce error messages, when you have to make them clear. | :::* Try not to produce error messages, when you have to make them clear. | ||
> Appliance based install with wizards | |||
==5 Make decisions fast.== | ==5 Make decisions fast.== | ||
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::* The small guy needs stealth and speed, big companies can make mistakes. | ::* The small guy needs stealth and speed, big companies can make mistakes. | ||
::* Fast decisive moves is the key. | ::* Fast decisive moves is the key. | ||
> Development in PH will provide a lower price her head | |||
> More developers can be assigned making us more agile. | |||
> Organize staff as a single pool - move them between roles as needed. | |||
Latest revision as of 19:59, 13 October 2025
Theory > Five elements of business success
1 Build products people love
- Improves customer retention, makes you their first choice.
- Build a product or service that sets us above the rest.
> All about the GUI, Fast and Elegant.
2 Adoption over monitorization
- Let customers have some things for free (try before you buy).
- Once they use it they will love it - see point 1.
> Done by providing 5 free connections > As customer expands more licenses are needed "They become addicted to the product" > Don't care about making profit from smaller customers - make profit from big customers. Small will become big.
3 Cultivate a sustainable competitive advantage
- Provide an advantage over competitor products.
- Lock the user into a product using love of the features.
- Keep an advantage with new features the customer will use.
- People are important here
- Employee retention - The biggest data breach is lost talent
> Keep building new features at no additional cost > Give customers the deployment choices.
4 Make products simple a clear
- Easy to setup, easy to use.
- Ensure customer can get value in the first week.
- Product that don't get used will be dropped if no value is seen.
- Try not to produce error messages, when you have to make them clear.
> Appliance based install with wizards
5 Make decisions fast.
- Someone (much bigger) will beet you to the goal.
- The small guy needs stealth and speed, big companies can make mistakes.
- Fast decisive moves is the key.
> Development in PH will provide a lower price her head > More developers can be assigned making us more agile. > Organize staff as a single pool - move them between roles as needed.
